Project information
urwald.eu campaigns across Europe for the protection of old-growth forests. For the non-profit organisation we developed a new visual identity and transferred it to a website that communicates mission, goals and achievements clearly.
Challenge
The website had to create an emotional connection between the organisation and its audience, show the beauty and vulnerability of Europe’s forests and establish a consistent visual identity.
Solution
We structured content about mission, projects and ways to support clearly and staged it with large-format nature imagery. Clear calls to action invite visitors to support the organisation.
Result
The result is a website that builds trust and inspires visitors to stand up for the protection of Europe’s forests.
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